Wild Company

Wild Company

The Untold Story of Banana Republic

Book - 2012
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Traces Banana Republic's beginnings and rise to becoming an international retailer, describing how the founders applied imagination while upending business conventions to develop original merchandise and marketing innovations.
Published: New York : Simon & Schuster, 2012.
Edition: 1st Simon & Schuster hardcover ed.
ISBN: 9781451683486
1451683480
9781451683509
1451683502
Branch Call Number: 381.4568 ZIE
Characteristics: x, 208 p. :,ill. ;,23 cm.
Additional Contributors: Ziegler, Patricia

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emvokspl
Mar 02, 2015

I enjoyed the writing style, and loved the energy of this book. A very quick read...as in a couple of hours. Fun, and light, and a little inspirational.

hgeng63 Nov 25, 2012

Nostalgia trip for me. Very easy to read.

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