The Power of Nice
Eight Ways to Kill the Business World With KindnessDownloadable Audiobook - 2006
"For my money, I would always rather make a deal with people I like who treat me well. If you want to discover the surprising power of nice, read this book. Memorize it. Use it. You'll be glad you did." -Donald Trump. Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers. In The Power of Nice , through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first.
Published: New York :, Doubleday,, 2006.
Branch Call Number: OVERDRIVE DOWNLOADABLE AUDIO
Characteristics: 1 sound file :,digital audio file, rda